Gameification and Serious Games

Gameification and Serious Games

According to the survey Gameification and Serious Games conducted by ASTD (now ATD, the Association for Talent Development) and Institute for Corporate Productivity earlier this year, 49% and 53% of participants say that gamification and serious games respectively improved learning outcomes to a high extent.

This compelling infographic above illustrates trends in gamification and serious games for organisational learning. It demonstrates the difference between gamification and serious games, and also outlines their top three applications such as standard training for all employees, new employee onboarding, and high-potential employee development programs. It also gets you thinking about how gamification and serious games could improve role play for leadership, management, customer services, sales development and general soft skills improvement programs.